Edgy Denim: Our Favorite 2012 Denim Lookbooks + Victoria Beckham Film “Steps for 2”

April, May

 April,May brings out the hippie western cowgirl flare in any girl. From embroidery to more modern touches, April, May has hit some very high notes with its latest line. Take a peek:

April May SS12 10April May SS12 8April May SS12 5April May SS12 3April May SS12 7April May SS12 1April May SS12 11

 Notify Jeans

Notify Jeans‘s S/S 2012 lookbook pairs skin tone tops with electric blue denim jeans and a host of other colors. 2012 is the year for neon, colored, and two tone dyed denim. This is a great way to be naughty but nice. Check out their lookbook for inspiration on how to rock this nude top and colored denim look:

Notify SS12 19Notify SS12 18Notify SS12 17Notify SS12 9Notify SS12 7Notify SS12 5ANotify SS12 6Notify SS12 5Notify SS12 4Notify SS12 1

MIH Jeans

MiH Jeans‘ has collaborated with  Shopbop.com to create a simple yet stylish 70s inspired line of resort wear denim. Creative director Chloe Lonsdale infuses Anita Pallenberg-esque boho vibes with the more glamourous side of 70s style. I absolutely adore the high waist on many of the jeans and use of extremely light denim for a true retro feel…

MiH Jeans-3MiH Jeans-2MiH Jeans-4Mih jeans 3Mih jeans 5

MiH Jeans-1Mih jeans 2


In 2011, we touted the fashionability of denim shirts and if you have not yet grabbed one, now is the time! Turkish denim line Mavi is almost too hot to handle. From mustard colored  jeans for men to softly faded denim shirts for women, there is a surprisingly large selection of styles to chose from. Denim shirts can also be paired with leather or lace bottoms.

Mavi SS12 9Mavi SS12 1Mavi SS12 4Mavi SS12 7

Fashion Film: Steps for 2

British fashion designer darling Victoria Beckham recently collaborated with the artistic set to create a film showcasing her S/S 2012 denim line.  The film is directed by Quentin Jones and is lovely kickback to the French New Wave school of film. It is a bit whimsical and features wild imagery and geometric shapes against a black background. The score emphasizes the interaction of the models with the artistic elements of the film like graphics and scene transitions. The film does a good job in keeping with the youthful and radical experimentation associated with La Nouvelle Vague. I have been yearning to make a fashion film in a related film movement, Italian Neorealsim, but with law school who knows when that will happen. Anyhow, sit back, enjoy the film, and see if you are inspired…

1 Comment

  1. by madame jean on January 15, 2012  1:24 am Reply

    J'aime la couleur bleue sur vous et la boucle d'oreille plume est belle

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